Teresa Alecrim website and online shop

Client: Teresa Alecrim / Agency: Plug-it / Year: 2012


Teresa Alecrim is a traditional famous Portuguese textiles brand. Their first store was established in 1981, in Alvalade – Lisbon. It was an innovative concept. Teresa Alecrim showed that a brand could be loyal to it’s tradition while at the same time be an example of innovation and creativity. Plug-it was approached to create their website and to follow the this same challenge of balancing the tradicional with the new.